Recently, we asked life science professionals what they wanted to know about getting better insights and how to use that information in their 2023 planning. The overwhelming response was strategic congress planning for the year ahead – how to use technology, people, and processes optimally to achieve results.
Our response? An expert-led discussion on why the traditional approach to congress planning is less practical than it used to be and how a tech-enabled approach can be more effective. Topics included:
- The insight gap – how it impacts your ability to make confident strategic decisions
- The current state of congress planning – roadblocks and drawbacks
- How to integrate technology into your strategic congress planning process – before, during, and after the event
Got two minutes? Listen to the discussion’s top takeaways from Jaclyn Clark, Within3 Senior Manager of Global Product Marketing.
Want to start building your strategic planning playbook for 2023? Watch the full webinar.