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social listening at medical congresses

Life science companies can benefit from using social listening before, during, and after medical congresses to increase their understanding of the disease community landscape.

Life science companies have always been challenged to effectively develop, launch, and market new products in a competitive and fast-moving industry. Driving these decisions are expert insight from physicians, patients, payers, and internal stakeholders. But what if teams aren't talking to the right experts, or are engaging them ineffectively? And what happens if those insights aren't quickly used to inform strategy? This problem is known as the insight gap – a costly and risky problem that wastes time and money. In this paper, learn how to identify where the insight gap occurs, what causes it, and how to solve it.

Forward-thinking medtech team leaders will continue to rethink their strategies post-COVID. Those who take steps to innovate now will be positioned ahead of the pack.

Forward-thinking medtech team leaders will continue to rethink their strategies post-COVID. Those who take steps to innovate now will be positioned ahead of the pack.

Forward-thinking medtech team leaders will continue to rethink their strategies post-COVID. Those who take steps to innovate now will be positioned ahead of the pack.

Key trends in the pharmaceutical industry going into 2022

What does the medical device product development process entail? What are the medical device design components? How long does it take? And what are the challenges medtech companies must prepare for?

Complete guide to HCP digital engagement

Everything you need to know about successful clinical trial design in a post-COVID world.