Resources
Guides

Insights management for commercial teams
January 10, 2023
How can commercial pharma teams use technology to optimize launch activities? A majority – 85% – of industry executives say they expect to restructure their commercial models in the next few years. Teams need to know how to prioritize what should change, and how to make these changes without disrupting work in progress.

Essential Guide to Drug Commercialization Process
December 20, 2022
To survive this competitive space, pharmaceutical companies must engage a well-planned drug commercialization strategy that helps them enter the market, enhances patient access and education, prepares the supply chain, informs marketing activities, and drives revenue.

Insights management for medical affairs: a guide to operational excellence
October 7, 2022
Understand what's driving adoption of insights management technology for medical affairs teams.

Using social listening to amplify medical congress insights
October 4, 2022
Life science companies can benefit from using social listening before, during, and after medical congresses to increase their understanding of the disease community landscape.

Solving the Life Science Insight Gap: What Teams Need Now for Faster, Better Decisions
May 17, 2022
Life science companies have always been challenged to effectively develop, launch, and market new products in a competitive and fast-moving industry. Driving these decisions are expert insight from physicians, patients, payers, and internal stakeholders. But what if teams aren't talking to the right experts, or are engaging them ineffectively? And what happens if those insights aren't quickly used to inform strategy? This problem is known as the insight gap – a costly and risky problem that wastes time and money. In this paper, learn how to identify where the insight gap occurs, what causes it, and how to solve it.

3 Tactics to Reduce Digital Fatigue
May 3, 2022
Forward-thinking medtech team leaders will continue to rethink their strategies post-COVID. Those who take steps to innovate now will be positioned ahead of the pack.

3 Ways to Personalize Virtual Engagement
April 26, 2022
Forward-thinking medtech team leaders will continue to rethink their strategies post-COVID. Those who take steps to innovate now will be positioned ahead of the pack.

The Shift to Holistic Insights Management
April 25, 2022
Forward-thinking medtech team leaders will continue to rethink their strategies post-COVID. Those who take steps to innovate now will be positioned ahead of the pack.

Top Trends in the Pharmaceutical Industry
February 21, 2022
Key trends in the pharmaceutical industry going into 2022