What is a medical science liaison?
These professionals play an important and growing role within life science organizations.
What are the benefits of a patient-centric culture?
Life science organizations that put patients at the center of drug and device development can create better health outcomes. What are some other benefits of putting patients first?
What is a digital opinion leader?
Kicking off a three-part series about digital opinion leaders is a primer on who DOLs are and how they grew in popularity.
Q&A Series: How can I start working with digital opinion leaders?
We spoke with Luke Rogers, Senior Director, Business Partnerships at Within3, about how life science teams can capitalize on the rise of the digital opinion leader.
What is the purpose of medical conferences?
These traditionally in-person learning opportunities are getting a digital makeover.
What is a patient-centric approach in healthcare?
As more life science organizations work to strengthen their patient focus, they are rethinking what it means to have a patient-centric approach.
What is a steering committee?
Steering committees are a fact of life in pharma and medical devices – here’s an overview of the basics, plus best practices for more successful meetings.
Clinical teams are changing the trial landscape
The COVID-19 pandemic forced clinical teams to rethink how they work. Now, they’re poised on the brink of a new and more patient-focused era.
Using patient-centric data in healthcare
Collecting data from patients helps organizations prioritize a patient focus – but they must adhere to important laws and regulations.
Agency Spotlight Series: HCA Group
Objectivity in KOL selection and a flexible engagement forum multiply benefits for life science teams.