Bridge the gap with medical affairs launch excellence
Medical affairs teams play a vital part in life science product launches. Here’s why their role has evolved, and what they’re doing to ensure go-to-market success.
How to build an effective pharma marketing strategy
How can life science companies implement effective pharma marketing strategies to increase brand awareness, acquire new customers, and establish authority within the industry?
Life science trend tracker
What’s new in life science, and how should companies respond?
The strategy behind a better KOL experience
Here’s how insights management technology provides better results for you and a great experience for your KOLs.
What is launch excellence?
What is launch excellence, and how are life science companies building more successful product launches?
The clinical trial diversity issue: how technology can help
Why is there a lack of diversity in clinical trials, and how can technology redress the balance?
7 tips for a successful product launch
Best practices and strategies for a successful pharma product launch.
Virtual engagement should be part of your insights management strategy
Many life science companies now say virtual collaboration is their first choice. Here’s how that tactic fits into a larger strategy that enables more informed decisions.
Pharma knowledge management guide
How can knowledge management improve strategic decision-making for pharmaceutical organizations?
4 pharma new product launch hurdles and solutions
The work of bringing a product to market doesn’t end at launch. In fact, the launch is the real starting line.