What are the essentials of an AI-focused strategy in medical affairs?
Five recommendations for successful AI integration.
Creating a culture based on insights: challenges, solutions, the how and why
Prioritizing insights can help medical affairs teams rethink how they position themselves in the broader organization
Are you getting what you need from patients, specialists, and other key players?
Better decisions begin with a more complete view of stakeholder input.
Which medical affairs activities are most labor-intensive when engaging external advisors?
Pharma teams know where they work the hardest, but do they know the hidden costs?
How to reveal the invisible college and pull away from competition
How a hidden network of experts can support your strategy with directional insights.
Within3 in PM360
The pitfalls of medical affairs data management and what the future might hold for teams that can adapt.
5 recommendations for introducing AI in medical affairs
New tech brings new challenges, but you can prepare with these expert tips.
How tech improves insights analysis and reporting in pharma
Improving insights management often begins in the middle. Here’s how technology (yes, including AI) supports faster, more accurate strategic decisions.
Why you’re missing a third of the KOLs you need
Engaging the “wrong” KOLs has consequences. Here’s why old approaches to finding expert voices don’t work as well anymore.
Mastering the insights loop: a vital process for elevating medical affairs strategies
Insights management is never really “finished.” Here’s how medical affairs teams are positioning themselves for continuous improvement.